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Communications and Marketing Coordinator

Full job description

Job Summary
Are you a creative and strategic communicator with a passion for making an impact?

At Jeste Health Services, we are driven by a mission to positively impact lives through quality staffing solutions and personalized home care.

Reporting to the Director of Operations, as our Communications and Marketing Coordinator, you’ll play a vital role in driving audience engagement and boosting sales, helping us connect with clients, healthcare professionals, and the communities in meaningful ways.

Why This Role Matters

The Communications and Marketing Coordinator will be at the heart of our efforts to build strong connections with our audience. You will be responsible for ensuring that our message resonates, our brand grows, and our services reach those who need them most. Your work will directly contribute to:

* Audience Engagement: Creating lasting impressions that build trust and loyalty.

* Sales Growth: Developing strategies that translates visibility into conversions.

* Community Impact: Highlighting the stories and services that define Jeste’s commitment to quality healthcare.

Duties

  • Develop and implement marketing strategies across various channels including email, social media, and digital advertising, to promote our services and community involvement.
  • Manage content creation for the company website using WordPress, ensuring SEO best practices are followed to improve organic search visibility.
  • Analyze campaign performance using analytics tools to measure effectiveness and optimize future marketing efforts.
  • Collaborate with cross-functional teams, to align marketing strategies with business objectives.
  • Coordinate email marketing campaigns, including audience segmentation, content development, and performance tracking.
  • Stay updated on industry trends and competitor activities to identify opportunities for innovation in marketing approaches.

Qualifications

  • Bachelor’s degree in Marketing, Communications, or a related field.
  • Proven experience in a marketing or communications role, including familiarity with SEO and email marketing strategies.
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.
  • Proficiency in WordPress for website management.
  • Excellent written and verbal communication skills with a keen eye for detail.
  • Ability to work independently as well as collaboratively within a team environment.
  • A proactive approach to problem-solving and project management.

How to Apply

If you’re ready to make an impact and help us grow, we’d love to hear from you!

Submit your resume and cover letter to recruitment@jeste.ca with the subject line: Communications and Marketing Coordinator Application.

Application Deadline: 24th January, 2025

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